Stephanie Tramicheck

I’m Stephanie Tramicheck, a serial entrepreneur, e-commerce pioneer, and co-host of the Silicon Carne podcast. With over 20 years of experience in social commerce, digital innovation, and entrepreneurship, I’ve dedicated my career to helping brands and products thrive in a rapidly evolving marketplace. Today, I focus on empowering product owners and brands to unlock their potential through TikTok Shop US.

A Proven Track Record in Digital Innovation

My journey as a 3x founder and as an alum of Pinterest, Etsy, and Gemini Crypto has given me a deep understanding of what it takes to build successful brands in the digital space. I was the first employee outside of the U.S. for both Pinterest and Etsy, where I launched these platforms in Europe, working alongside top influencers and media to elevate brands in categories like Food, Beauty, Home Decor, and Wellness.

As the first craft and fashion blogger in the world, my blog evolved into a business that included a paper magazine, a creative agency for retail, and a marketplace for handmade jewelry, which was ultimately acqui-hired by Etsy. I even hosted a monthly segment on national television, becoming what some might call an OG influencer.

Empowering Global Brands for Success on TikTok Shop US

Having been at the forefront of consumer-driven commerce, I understand the transformative power of digital platforms. From pioneering content-driven commerce to leading the international expansion of major tech platforms, I’ve seen firsthand how content creation and community-building can turn products into category leaders.

With deep ties to Europe and Asia, I leverage my global vision to spot local product leaders and help them navigate the complexities of the U.S. market. My goal is to help brands grow their revenues by successfully launching and scaling their products on TikTok Shop US, driving sales and expanding their reach to new customers.

Analyzing the Evolution of Tech on the Silicon Carne Podcast

In addition to my work with brands, I share insights as a co-host of the Silicon Carne podcast. I bring my perspective on the evolution of tech to a French-speaking audience. We cover everything from AI, blockchain, and startup life to the latest trends in e-commerce, aiming to provide deep analysis of what’s shaping the future of the tech world. Ranking among the top 5 in our category, our podcast offers a fresh take on Silicon Valley’s innovations and challenges.

Global Vision, Local Impact

My journey began in France, where I built my foundation in engineering and product management before taking the leap into entrepreneurship. From quitting my corporate job at Nokia to launching my blog and evolving it into a thriving business, I’ve never shied away from pushing boundaries and innovating in new spaces. This global experience allows me to deliver asymmetric insights to brands looking to make an impact in the U.S. market.

What’s Next?

Whether it’s through partnerships, advising, or sharing insights on emerging technologies, I’m passionate about helping brands excel in today’s social commerce landscape. If you’re ready to take your product to the next level, or simply want to learn more about my work, let’s connect.

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Check out my LinkedIn profile for more details, and let’s stay connected!